To celebrate the 10th Anniversary of the Tampa Metropolitan Area YMCA’s Veggie Van - A Mobile Marketplace, an initiative dedicated to combating food insecurity in the local community, I created a refreshed visual identity that honors its mission. The anniversary logo emphasizes the “veggie” focus while incorporating a playful, family-friendly feel to reflect the program’s welcoming spirit. Alongside the branding, I designed a community recipe book, featuring dishes shared by local participants who benefit from the program, showcasing both creativity in the kitchen and the positive impact of access to fresh produce.